Richard Hayes Digital

NZ Rugby Branding

Aspire Marketing Solutions

The Heartland Championship

In 2005, we were asked to assist in developing “The Heartland Championship,” New Zealand’s amateur national rugby competition, with Aspire Marketing Solutions. The requirements were to create the competition’s name, story, and brand collaterals.

The evolution of a logo

Over the lifespan of a logo, it goes through many versions. The Heartland Championship Logo has been no exception, from the most current usage to the original no-sponsors logo.

Heartland Championship - NZ Rugby
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