Richard Hayes
I have been providing websites, SEO expertise and videos for my customers for over 25 years. I'm now all over AI - it's the future of design
Ai Generated Images Review
Discover, Contemplate, Engage
The potential impact of Google antitrust ruling on search
U.S. District Judge Leonie Brinkema in Alexandria, Virginia, found Google liable for “willfully acquiring and maintaining monopoly power” in markets for publisher ad servers and the market for ad exchanges
Brand Archetypes: What’s your brand’s personality?
You ever notice how some brands just feel familiar? Like you know them. You trust them. You want to wear the T-shirt, not because of the logo, but because it
Local Search: Why so many local businesses are invisible online
A growing number of small businesses in are struggling to appear in local search results.
SailGP 2025 Results
If you are like me – a SailGP tragic, you’ll find the latest SailGP 2025 Results here.
Auckland Arts Festival. A magic time to be in the city
The Auckland Arts Festival is an annual event held every March in Tāmaki Makaurau / Auckland.
AI-2027: The bold forecast that could change everything
If the team behind AI-2027.com is right, we may have underestimated just how close that future really is – especially when it comes to artificial intelligence.
Generative Engine Optimisation Example: A Proven Success – Ranked in Google, Cited by ChatGPT (April 2025)
I created a GEO article focused on Google Business Profile in New Zealand. It wasn’t long. It wasn’t complex. But it worked.
So Goodbye Mr Designer
Sorry, mate. You’ve had a good run. You charged us by the hour, made us wait a week for a logo tweak, and got weirdly emotional about font choices.
Skiing
Videos
Revolutionising how we interact with machines and process data.
It’s about making them work better, enhancing usability, & creating meaningful experiences for users.
In 2025, organic search optimisation is changing dramatically. It is time to think differently.
